Don Murray is a Canadian entrepreneur, co-founder and CEO of Safe Software, a company at the forefront of data integration. His entrepreneurial journey began in 1993 when Safe Software was launched, driven by a vision to enhance data integration technology.
Safe Software’s flagship product, FME (Feature Manipulation Engine), has since emerged as an industry standard in data integration and transformation. Don’s leadership and innovative approach have been pivotal in establishing FME as a key player in the field.
Safe Software has transformed into a global powerhouse. The company now boasts a workforce of over 300 employees and serves a diverse clientele in various industries such as government, utilities, and transportation. With over 30 years of expertise, Safe Software supports more than 25,000 enterprise customers across 125 countries, addressing a wide array of data challenges.
Day 1: Nov 18, 2025
2:15 pm
INDUSTRY EXPERT: BI
The Power of Choice: Future-Proofing Your Technology Strategy
In the age of AI disruption, control is choice—and choice is survival. With models, vendors, and technologies evolving overnight, the biggest risk isn’t choosing the “wrong” AI—it’s losing the ability to choose again. Too many organizations trade flexibility for convenience, locking themselves into rigid ecosystems that limit innovation and amplify risk. Deliver mission-critical AI by building for openness and agility, not lock-in. Take back to your office strategies to:
- Build technology stacks that enable seamless integration across AI models and data sources.
- Build flexibility which drives resilience, speed, and long-term value.
- Establish governance frameworks that protect flexibility while reducing risk.
- Design future-ready ecosystems that can pivot quickly as conditions, regulations, and innovations evolve.
Future-proof your enterprise by building for choice today
Day 2: Nov 19, 2025
